Blog

Insights, updates, and stories from the Motive team

Data • March 20, 2026

Do SRP buttons improve site conversion rate?

We ran a 90-day observational study across our entire portfolio of Motive dealers to answer a question that keeps coming up: do SRP action buttons actually move the needle on conversions?

Motive’s First NADA

News • February 4, 2026

Motive’s First NADA

Over the past six years, we’ve built Motive brick-by-brick, without a booth at NADA. That changed in 2026.

Motive is now a BMW Certified Website Provider

News • September 17, 2025

Motive is now a BMW Certified Website Provider

BMW dealers can now build high-performance, OEM-compliant websites with AI tools and native integrations for every system they use.

Motive is now a MINI Certified Website Provider

News • September 17, 2025

Motive is now a MINI Certified Website Provider

MINI dealers can now build fun, OEM-compliant websites with conversational search, AI tools, and every required integration built in.

Motive is now an INFINITI Certified Website Provider

News • August 25, 2025

Motive is now an INFINITI Certified Website Provider

U.S. INFINITI dealers can now build brand-aligned, OEM-compliant websites with AI-powered tools and every required integration included.

Motive is now a Nissan Certified Website Provider

News • July 15, 2025

Motive is now a Nissan Certified Website Provider

U.S. Nissan dealers can now build fully compliant websites with Nissan-aligned design and native integrations for every required system.

Motive is now a Lexus Certified Website Provider

News • July 1, 2025

Motive is now a Lexus Certified Website Provider

Lexus dealers can now deliver a premium online shopping experience with full OEM compliance and AI-powered dealership tools.

Motive is now a Nissan Canada and INFINITI Canada Certified Website Provider

News • June 23, 2025

Motive is now a Nissan Canada and INFINITI Canada Certified Website Provider

Canadian Nissan and INFINITI dealers can now build bilingual, OEM-compliant websites with every required integration out of the box.

Announcing Our SOC 2 Type 2 Certification

News • May 1, 2025

Announcing Our SOC 2 Type 2 Certification

Motive is audited and certified by industry-leading third party standards.

Motive is now a Harley-Davidson Canada Certified Website Provider

News • November 1, 2024

Motive is now a Harley-Davidson Canada Certified Website Provider

Canadian Harley-Davidson dealers now have access to a fully compliant, bilingual website platform built for how riders actually shop.

Motive is now a Harley-Davidson Certified Website Provider

News • November 1, 2024

Motive is now a Harley-Davidson Certified Website Provider

U.S. Harley-Davidson dealers can now launch brand-faithful, OEM-compliant websites with AI-powered search and built-in dealership tools.

Motive is now a Genesis Certified Website Provider

News • June 1, 2024

Motive is now a Genesis Certified Website Provider

Genesis dealers can now build OEM-compliant websites on Motive with brand-aligned templates and every required integration built in.